The iGaming Leader · Founders and C-suite
Where iGaming leaders stop deciding alone.
Your personal board: five iGaming founders and C-suite peers who meet with you every week, under NDA. Bring them your next major decision. If it has a weakness, they find it before your investors or regulator do.
Apply to join21 members. Only 4 seats remaining. Applications close Tuesday 1 December.
Jovana Popović ČanakiCEO, iGP
Martin CroweFounder, NexaCompliance
Laurence JonesCEO, Colossus Bets
Ed BirkinMD, H2 Gambling Capital
Sarah McLeanCCO, Pretty Technical
Shelley HannahCPO, HighStack
Alex WindsorFounder & CMO, GameTime Digital
Tom GalanisFounder & CEO, TAG Media
Bobby ShoreVP Strategy, SEGA SAMMY
Carlos StrazzerFounder & CEO, Ventures Lab
Megan EaseyCEO, Xace
Ollie CastlemanMD, Hub88
Michael Baker-MosleyFounder, Triumph B2B
Fintan CostelloBoard Advisor & NED
Ramiro AtuchaFounder, Atucha Strategic Advisory
Doug FallonFounder & CEO, Beyond Wild Games
Neill SimpsonCOO, Enteractive
Sidharth SwarupCEO, Ingenuity GamingThe problem
Your team is too close to see it. Your board is too far to ask.
The higher you go, the fewer people you can actually talk to.
Your peers are your competitors.
Your team needs you certain.
Your family doesn't have the context.
So the hardest decisions get made alone, with nobody to tell you when you've got it wrong. And that can be expensive.
"As a bootstrap founder with no shareholders or board to lean on, I don't have an equal counterpart. What I've found here is people who've been doing this as long as me, running bigger businesses than mine, opening up about the same things."
What members bring
The decisions you can't take to anyone else.
"I've known the right decision for six months. Why haven't I made it?"
"Do I buy out my co-founder now, or wait for the valuation?"
"Which of the fifteen things on my list actually matters this quarter?"
"Nobody on my team will tell me this plan has a hole in it. Does it?"
"Is investing in a stand still the best use of our investment?"
Based on real decisions brought to Inner Circles, anonymised.
Bring the one you are sitting on.
Apply to joinHow it works
One hour a week. One decision each.
Your Inner Circle
Five peers who know your business.
Matched by stage. The same five every week, so nobody re-explains their business.
The hot seat
Everyone brings one decision. Two minutes to present it. Clarifying questions first, then eight minutes of challenge from people who have made that call themselves. You leave with one next action and a date.
Thursdays, 3pm CET. Sixty minutes, on video.
Illustrative. Based on a real Inner Circle, names changed.
Between sessions
Your commitments live in the open.
Each week's next action goes into your Inner Circle's WhatsApp group: what you said you would do, what you did, and what you need help with next.
Your Circle asks about it the following week. That is the whole accountability mechanism, and it is the part members say they cannot get anywhere else.
"Six weeks of accountability produced more pipeline than the six months before it. It's the first thing in two years that's actually moved the needle."
Off the record
The one room where you don't have to perform.
There are things you can't say to your team. Things you can't say to your network. Things you won't even say to your spouse. This is where you say them.
Every member signs an NDA. And because everyone in your Circle carries the same weight, nobody is impressed by the polished version. No makeup. No facade. Just battle scars we learn from.
14 members at the Lisbon dinner. 12 at the NED panel in London.
Around it
Off the record, and in the room.
Monthly closed-door sessions under the Chatham House Rule. This year:
Tim HeathYoloEd BirkinH2
Paris Smith
Savvas FellasMrQ
Alexandre TomicAlea
Daniel GraetzerMaximBet
Grainne HurstBGC
Andrew BullossOdgers BerndtsonAnd members' dinners at ICE, SBC, iGB Live and SiGMA, where online peers become people you would call.
"Every Inner Circle session produces a decision, a challenge or a committed next action. No panel discussions. No passive listening."
Members
What changes for members.
"An hour a week. Ten hours back."
"One decision had been sitting with me for six months, maybe longer. Nothing was stopping me but me. The group helped me take it, and I did it within a week."
"I used to feel the CEO role had just fallen into my lap. That's switched. I'm the one people listen to, and the one who decides where the business goes."
"I've got really good people around me now. I now delegate things I would have done in the past, and after years of not being able to, I can now finally step away from the business when I need."
Why this room
The only room with nothing to gain from your answer.
An executive coach
One person's view, usually from outside iGaming. Good for how you lead, not for the call in front of you.
Your company board
They see the numbers once a quarter, not the decision you face this week. Every conversation with them doubles as a performance review.
Your professional network
Full of people you would never tell the truth to. Anything you share there travels, and it usually reaches the wrong person.
How the room is protected
Nothing leaves your Inner Circle.
Every member signs an NDA before joining. Nothing reaches your team, your board or other members. Breaking it ends your membership.
No conflicts of interest.
We check every Circle for conflicts of interest before you are matched, so nobody across the table has a stake in your answer.
No pitching.
You are here to be helped, not to find clients. Anyone who sells to the room gets one warning, then they are out.
As featured in
Admissions
I read every application.
"I spent 17 years in iGaming, the last stretch as a Director at BetVictor. By the time I reached the top, there was nobody left to really talk to. So I built the room I couldn't find. Everything is open for discussion: hiring, firing, M&A, career moves, your health, your family. I read every application myself and match every Inner Circle personally."
Who qualifies
- Founder or C-suite of an iGaming business with revenue or funding behind it. Startups welcome.
- Genuine decision-making authority in your company.
- A live decision to bring to the room.
We turn down junior leaders, service providers looking for clients, people who want to observe, and businesses without the cash to act on what they decide.
How you get in
- 01Apply. Five minutes.
- 02A 30-minute selection call about the decision you're facing now.
- 03You find out on the call. Then NDA, and matching into your Inner Circle.
Your next decision
What decision are you facing alone?
£9,600 a year
Billed annually. Most members expense it.
What's included
A fixed Inner Circle of five
The same peers every week, so you never re-explain your business.
A weekly hot seat
Your hardest decision challenged by people who have already made it.
Your Inner Circle WhatsApp group
Commitments made in the open and followed up, so what you decide gets done.
Closed-door expert sessions
Monthly, under the Chatham House Rule, with people like Tim Heath and Grainne Hurst.
Four in-person meetups a year
Members' dinners around ICE, SBC, iGB Live and SiGMA.
A quarterly one-to-one with Leo
Step back from the week and focus on the one or two moves that matter most.
"It's one hour out of a 40-hour week. That 2.5% gives you a better return than the other 97.5%."
The first six weeks are the trial.
Attend at least five of the first six sessions. If at your week-seven review it hasn't made your next major decision clearer, tell Leo and he refunds the remaining 10 months within five working days. If it's the group rather than the format, you can move to a different Inner Circle instead.
"Even at C-level, you don't need to have all the answers. It's reassuring to discover that others are facing similar challenges or have already navigated them. I'd have joined much sooner."
21 members. Only 4 seats remaining. Applications close Tuesday 1 December.
Need sign-off? Build the business case for your CFO in 90 seconds.
Questions
The questions everyone asks.
Who is in the room?
Founders and C-suite executives of iGaming businesses with revenue or funding behind them, across operators, suppliers, affiliates and consultancies. Startups are welcome. Every member is reviewed by Leo and checked for conflicts of interest before being matched.
"I was giving someone advice on their problem and suddenly thought: hang on, why aren't I doing that? I knew the answer all along."
How much time does it take?
One hour a week with your Inner Circle, Thursdays at 3pm CET on video. Plus the WhatsApp group between sessions, a monthly closed-door expert session, a quarterly one-to-one with Leo and four optional in-person meetups a year.
What does it cost, and can it be expensed?
£9,600 a year, billed annually. Most members expense it. If you need sign-off, use the business case builder to send your CFO a summary in 90 seconds.
"Every single one of us could do an ROI on what we've paid on this, and it would be positive."
Is it confidential?
Every member signs an NDA before joining. Nothing leaves your Circle, and breaking that ends your membership. Expert sessions run under the Chatham House Rule. Every Circle is checked for conflicts of interest before you are matched.
What if the Circle is not the right fit?
Tell us and you can move to a different Inner Circle. And if after your first six weeks the format has not made your next major decision clearer, Leo refunds the remaining 10 months within five working days.